Read the full article here Want Your Job Postings to Click with Candidates? Try Adding Career Ladders | LinkedIn
This LinkedIn article discusses the idea of incorporating career paths into job descriptions to make them more attractive and transparent to job seekers. While salary transparency has been a significant topic lately, salary ranges alone do not fully convey a company's commitment to transparency. The public sector has long included salary transparency and career promotional tracks in their job descriptions.
Career pathing offers several benefits, such as increasing candidate interest, improving retention, enhancing business performance, and preparing the organization for future opportunities. LinkedIn survey data shows that candidates prioritize career advancement and upskilling as the fourth and fifth most important factors when considering a job.
Adding information about career advancement in job postings can be as simple as a sentence outlining potential promotions or as detailed as presenting an entire career path. Some organizations, especially in healthcare, designate specific jobs as "career ladder" positions, offering training and support for upward mobility.
The article provides examples of organizations like The City University of New York and GitLab, which have experimented with including detailed career advancement information in their job postings. This tactic is seen as worth trying, as it signals to candidates that the organization values employee growth and development, potentially attracting and retaining top talent in the long term.
Read the full article here Want Your Job Postings to Click with Candidates? Try Adding Career Ladders | LinkedIn