Part of a successful job search involves differentiating your brand from your peers, and identifying your strengths and where you can add value for an organization. Even if you are looking to work for an established organization in a full-time permanent role you can become a careerpreneur.
What is a A Careerpreneur?
- Careerpreneurs manages their career like a small business.
For example, if you are working, continue stay current in your field and track important market trends to identify both current and future in-demand skills.
- Careerpreneurs identify any skill gaps and seek out formal and informal training that will expand their marketable skills. They stay open to new opportunities and new fields. They seek out experiences that will help get them where they want to go, such as strategically volunteering for a board of directors.
- Careerpreneurs build and maintain a network of contacts and develop their own “Personal Brand” and develop an online presence.
- Careerpreneurs track goals, document successes and record new learnings. Recording these successes/learnings come in handy during a performance evaluations or interviews! Always keep your resume up-to-date if you have achieved significant milestones or project successes.
Ultimately, as you build your brand you develop career capital (skills and evidence of your successes) that enable you to pursue promotions of career changes! Managing your reputation so that your brand remains untarnished and finally becoming a careerpreneur. Having a well-established brand lets you articulate precisely what value you bring to future employers (or for clients if you work independently
For more specific details and breakdown of developing a brand and becoming a Careerpreneur, you can view our recorded workshop on Building Your Brand and other topics on our CPA Career Services Vimeo channel!